Discovering old narratives in a modern medium
Every story has roots—threads of truth, emotion, and humanity that transcend time. As a director, David focuses on uncovering these timeless narratives and breathing new life into them through a modern lens. His work is driven by a commitment to connection: creating true, honest stories that resonate deeply and authentically with audiences. Whether it’s exploring untold histories or reimagining familiar themes, the goal is to bridge the past and present, crafting stories that feel both timeless and immediate.
awards
“There are authentic stories everywhere.
You just need to know where to look and how to draw it out”
David believes that great storytelling isn’t just a skill—it’s an act of generosity. For over 15 years, he’s been on a mission to create work that resonates, crafting campaigns and branded content that go beyond selling products to building connections.
At the heart of his work is a simple idea: stories that matter come from unexpected places. David has honed the art of uncovering these stories and translating them into campaigns that don’t just drive business growth—they shape reputations and deepen trust.
From Health & Wellness, Beauty, Technology, Food & beyond, e-commerce to retail, David has collaborated with brands like Walmart, Nintendo, Mrs. Fields, Proactiv, and Yonex and many more. His work consistently delivers results while earning the respect of clients and audiences alike.
During his time at Deutsch, David executive produced standout projects and lead the Creative Performance department as its Creative Content Director. There, he pioneered the integration of data and creativity, building campaigns that weren’t just memorable but measurably impactful.
In every role—whether as a writer, director, or creative director—David’s innovative approach and unwavering passion have made him a trusted guide in a crowded, noisy world. His work isn’t just seen; it’s felt. And in an age where attention is fleeting, that makes all the difference.